Enhance your profile, increase traffic, and drive sales with our transformative SEO services.
Our vision, shaped by the social unrest of 2020, is driven by a commitment to equity and your ambitious growth. Our work extends beyond ourselves, embodying a spirit dedicated to meaningful change.
We are building a legacy. In an age where the physical and digital worlds continue to merge, it’s our collective responsibility to ensure future generations can occupy inclusive digital spaces. We can begin creating this reality by harnessing and sharing powerful technologies that will allow us to creatively prime these spaces, today.
We believe in the power of data and the spirit of people. By bridging both using trailblazing technologies, we support the commercial growth of ideas, people and their stories. Amplifying our stories today will drive change for generations to come.
We use the transformational power of SEO to support the online growth of Black, POC and Allied businesses. Check out our services to see how we can help you with search engine optimisation, content marketing and technical SEO support.
We’re committed to dedicating our platform to amplify the voices of Black, POC and Allies businesses – find out more how we’re doing this. For us, profits are nothing without purpose – which is why we donate up to 5% of our annual contract revenue to charities and community initiatives.
Meet the Viaduct Generation leadership. They collectively combine their backgrounds in SEO, Marketing and Business Development to further our mission to diversify digital spaces.
Fabio Embalo
Co-founder and Chief Executive Officer
Duray Pretorius
Co-founder and Chief Revenue Officer
Noémie El-Maawiy
Head of Operations
Daniel Davies
Head of Content
Professional Partnerships.
We feel privileged to work alongside and collaborate with our incredible partners who help us further our mission to support underrepresented businesses optimise their search rankings.
Anti-Slavery International
Together with local organisations they work to secure the freedom of those affected by slavery and press for effective implementation of laws against slavery.
Through a gold-standard system of accountability to the young people and communities they serve, they have created a model that radically improves girls’ prospects of becoming independent, influential women.
Frontline AIDS have been on the frontline of the world’s prevention and treatment of HIV and AIDS since 1993. Their work supports marginalised communities in raising their voices and fighting for their fundamental human rights.
Wakuda is an online marketplace for shoppers of all backgrounds to discover and purchase from over 300 amazing UK black owned businesses and creative talents.
AdSmith Digital is a top digital marketing agency specializing in web design, PPC, and social media marketing to drive business growth and enhance brand presence.
Viaduct Generation has been a great fit for us. From the start, the relationship has been as important as the work. We felt that the team shared our excitement about the possibilities of SEO for FMIS and have always been willing to go the extra mile to help us build the basis of a long term relationship.
We accepted that SEO is a long term investment, but even within the first year we have seen an increase of over 100% in natural search traffic and clicks in our target areas.
John De Robeck, FMIS Sales and Partnerships Manager