email-marketing Services

Conversion Tracking

Get the most out of your email campaigns with Viaduct Generation's conversion tracking service.

Any business or organisation that sells things should be tracking conversions

Without data showing open rates and how many subscribers are converting to customers, it's hard to know if your efforts are paying off.

Viaduct Generation's conversion tracking service provides you with the data you need to inform and refine your email campaigns. With reports on how many people are clicking your email links and performing desired actions as well as key email marketing metrics such as open rate, click-through rate, email bounce race, conversion rate, unsubscribe rate, and more, we'll provide actionable insights on your marketing efforts.

Are you ready to upgrade your email marketing? Start using our conversion tracking services today. 

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Conversion Tracking

With our email marketing conversion tracking service we can determine the success of your campaigns

Comprehensive real-time tracking

Our digital experts will track conversion rate with channel attribution, ensuring that you never miss a conversion.  

Reports on marketing data and analytics

We'll provide comprehensive reports detailing your email marketing analytics, identifying trends and analysing conversion frequency. Backed up by this data, we can evaluate the success of different email marketing strategies. 

Link conversions with value

We'll link the conversions to value, allowing a precise calculation of the return on investment of your campaigns. 

A/B testing

Take all the guesswork out of your campaigns with A/B testing linked to conversion monitoring. We can provide solid data that tells you what drives your subscribers to become customers, helping you build more effective marketing strategies. 

Gain relevant insights

With our email marketing conversion tracking service we can determine the success of your campaigns. Plus, we'll contrast your conversions from email to conversions instigated via other channels, analysing the impact that email is having in comparison to your other marketing. 

Save time on email marketing

Don't waste time manually gathering data and creating reports - we can automate this for you to gather email metrics in a fraction of the time. 

Scale your email marketing

By tracking conversions and providing insights, we'll help you scale your email marketing efforts as your customer base grows. 

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Viaduct Generation has been a great fit for us. From the start, the relationship has been as important as the work. We felt that the team shared our excitement about the possibilities of SEO for FMIS and have always been willing to go the extra mile to help us build the basis of a long term relationship.

We accepted that SEO is a long term investment, but even within the first year we have seen an increase of over 100% in natural search traffic and clicks in our target areas.

John De Robeck, FMISSales and Partnerships Manager

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